Good morning, I’m Rachael, the owner of Appetite Paper. You’ll find me here each Tuesday as we unfold a range of topics that both enlighten and challenged your perspective on generosity within the wedding industry.
Last week we ended with one simple question. What is the motivation behind your small business? Why do we slave away each day, perfecting our craft, answering countless emails and working on the weekends? What is our business purpose?
I’ll be honest, when I started Appetite Paper, my business purpose was as sweet as pie. I was determined to serve others through my passion for design and creativity, pretty noble right? But my actual motivator unraveled into a different story. I soon discovered my strong work ethic stemmed from one simple dream, to be recognized as the best, most talented, creative business owner in the whole wedding industry! A pretty long winded ambition right? So there I was, building my little stationery kingdom, gunning to be the best. Defining my success on the fleeting approval of others.
Thankfully, months later, I was presented with another option. I could continue down this road, puffing up my pride or focus my talents on building others up.
Whoa, even as a socially conscious small business, this was new territory for me. Yes, I was giving away 15% of my profits but my business purpose was headed down a dangerous road. It’s hard to admit that in 50 years all I really wanted was for you to step back and declare, “Rachael is pretty damn talented, a hard worker and incredible artist, I wish I could be like her!”, a perfectionist’s dream in a nutshell, the recognition of others.
So I’m switching gears, won’t you join me?
Build Ourselves Up
When I focus on personal gain, I find that these lies are sure to follow…
I am only as talented as others say I am.
I will never be as successful as ____________.
I have no unique skills or perspectives to offer this industry.
I can not keep up, I will never be enough.
My success is measured through the recognition, likes, followers and the approval of others.
Build Up Others
When I focus on serving others, I find that a confident purpose quickly follows…
I can bless others with my talents and strengths, how can I serve others today?
I am on my own path and Im grateful to own a business that offers new challenges and growth each day.
I am one of a kind, I have a unique skill and perspective to offer this industry.
I will do what I can, with what I have, where I am at – Doing my best is enough and rest is essential.
My success is measured by how well I’ve served others today, through my hard work, talent and caring service.
Our satisfaction in business will increase tenfold by simply readjusting our perspective. We will remember a life fulfilled, is a life in service to others. Ready to put your talents to good use? Join us next week, as we tackle how to get started!
Until then, if you have any questions or just want to say HI reach out to Rachael@appetitepaper.com for a quick chat about building a socially conscious small business, see you next week!